Thanks to James Bond, the Aston Martin became the dream car for many. But times change, and perhaps modern day cinema audiences who are influenced in their aspirations by product placements will find themselves desiring the latest, state of the art, sleek, bulldozer.

Fiat has managed to pull off the coup of having its W190 bulldozer feature as the secret agent’s vehicle of choice in an opening sequence car chase for the next Bond movie.

But there is good news for the Newport Pagnell based, Ford owned, maker of super expensive sports cars. Bond will also drive an Aston Martin, after settling for a BWM in the previous film.

The new film, Casino Royale, featuring new blonde bond Daniel Craig is due to go on general release in November.

© Investment & Business News 2013